The objective of experiments is to find out what works and what doesn't work in terms of attracting new members and getting them engaged. We've been testing a few methods to see what will lead to the most successful community growth. Here are a few examples of experiments that we've tried out so far:
Experiment 1: Reaching out to people interested in your community's topic by using Advanced Twitter Search and invite them to join your group.
Experiment 2: Identify potential new members by looking at who is already engaged in similar groups and inviting them to join your community.
Experiment 3: Grow your community organically by creating great search-engine-optimized content. This means you’ll write blog posts or make YouTube videos based on keywords people are searching for. You can do keyword research using tools like SEMrush, Ubersuggest, and Ahrefs, or even just start typing in Google Search and let the auto-complete inform you what people on the internet are searching for.
See what experiments work best for you and stop doing the ones that aren’t gaining you traction. Remember, it’s not instant. It’s a steady marathon.
In an upcoming post, we're going to dive into the types of community member profiles. Before you dig through these, it's important to understand the 5 stages of a community member....
Once you've connected your apps (ex. Circle, Teachable, Slack) with Burb, this feature gives you the power to automate many tedious and manual workflows.